Sunday, September 20, 2009

JEWELRY JOTTINGS by Danna

Week of Sept. 20th
Obsolescence: The word means "falling into disuse". What has this to do with diamonds? No other product can be made to remain modern or permitted to become an antique, while holding an increasing its value by year. Buy virtually any other major product and next year's model or fashion will make yours obsolete, worth only a fraction of your investment. But buy a diamond and you have a choice. You can have it reset at any time to meet the day's style, or keep it "as is" and eventually posses a valuable heirloom. No other investment gives you this choice. We specialize in custom settings for all gemstones. Let us discuss the possibilities with. Drop in soon we will be glad to help you create that one of a kind holiday gift.

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